Pigskin Economics

Pigskin Economics

Going from the sideline to the suite covering the business of college football.

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Featured Posts

Football FridaysFootball Fridays
Football Fridays: Big Ten Gets Big Money

Football Fridays: Big Ten Gets Big Money

What the Big Ten's New $7 Billion Media Deal Tells Us About Realignment

Trey Layton
Trey Layton
Football FridaysFootball Fridays
Football Fridays: The Changing High School NIL Landscape

Football Fridays: The Changing High School NIL Landscape

Give Me Your (NI)Lunch Money

Trey Layton
Trey Layton
Football FridaysFootball Fridays
Football Fridays: The Pac 12 on... Netflix?

Football Fridays: The Pac 12 on... Netflix?

You Stream, I Stream, We All Stream for Live Sports

Trey Layton
Trey Layton

Archive

Football FridaysFootball Fridays
I've Been to the Year 3000...

I've Been to the Year 3000...

Nothing Has Changed, But NIL Is Centered Around Group Licensing

Trey Layton
Trey Layton
Football FridaysFootball Fridays
Your Place or Mine?

Your Place or Mine?

Neither: Neutral Site Games Set to Take Over Sports at the Expense of Fans

Trey Layton
Trey Layton
Uber is Out, The CAB is In

Uber is Out, The CAB is In

Clemson Becomes First School to Open Athletic Branding Facility for NIL

Trey Layton
Trey Layton
Football FridaysFootball Fridays
Is Web3 the Future of College Athletics?

Is Web3 the Future of College Athletics?

Interview with Malcolm Lemmons of The Hype Report

Trey Layton
Trey Layton
Football FridaysFootball Fridays
A Booster Shot for NIL?

A Booster Shot for NIL?

Texas A&M's 12th Man Foundation Foreshadows Future of College Football Collectives and Compensation

Trey Layton
Trey Layton
Football FridaysFootball Fridays
My Mom Said I Can Join Your Conference Early

My Mom Said I Can Join Your Conference Early

Breaking Down the Early Departure of Texas and Oklahoma for the SEC

Trey Layton
Trey Layton
Football FridaysFootball Fridays
Tickets! Tickets! Get Your Tickets for the Lincoln Riley World Tour!

Tickets! Tickets! Get Your Tickets for the Lincoln Riley World Tour!

Multi-Week Away Trips Among Many Plans for New-Look Big Ten

Trey Layton
Trey Layton
Football FridaysFootball Fridays
NCAA Dislikes Rumours, Becomes Stevie's Public Enemy 1

NCAA Dislikes Rumours, Becomes Stevie's Public Enemy 1

New Guidance for NIL Investigations Make Your Friend's Dog a Credible Source

Trey Layton
Trey Layton
Football FridaysFootball Fridays
Accounting 101 Might Be More Useful than You Thought...

Accounting 101 Might Be More Useful than You Thought...

Bill Gaining Momentum in California for Revenue Share Model for Student Athletes

Trey Layton
Trey Layton
Football FridaysFootball Fridays
NI L for Liar?

NI L for Liar?

The Jaden Rashada-Florida Situation Shows a Dark Side of Today's NIL Market

Trey Layton
Trey Layton
Football FridaysFootball Fridays
The Big Ten Loses Big Names

The Big Ten Loses Big Names

Michigan HC and Big Ten Commissioner Both Likely to Take NFL Gigs

Trey Layton
Trey Layton
Football FridaysFootball Fridays
TCU Swole Frogs

TCU Swole Frogs

Did an Investment into the Strength and Conditioning Program Fuel TCU's Miracle Season?

Trey Layton
Trey Layton
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